World Golf Instruction Program
Why We Swing The Way We Do
Coming soon, gain downloadable, on-demand access to more than 15 hours of recorded seminars from Golf Magazine Top 100 Teachers Mike Adams and Terry Rowles and a dozen other leading golf instructors, researchers and peak performance experts as they present for the first time The Ultimate Golf Lesson: The common elements that work together to produce the unique swing that’s right for the student in front of you. Understanding these concepts will help any coach build an improvement plan that produces more clubhead speed, faster skill development and more satisfaction for every player. The strategies are proven with research and data and reinforced by case studies from the PGA and LPGA tours down to the club level. You’ll never give lessons the same way again.
FRIDAY
4/24
Why We Swing the Way We Do
Mike Adams and Terry Rowles, hosted by Matthew Rudy
Decades of research on body movements, screening techniques, ground reaction forces and release patterns have led to the creation of The Ultimate Golf Lesson: A process that optimizes the learning experience for any player. No more swing “methods” or one-size-fits-all advice. Every player now has access to the setup and swing fundamentals that are the best fit for him or her to produce maximum repeatable clubhead speed. And the proof is in the results.
Practical Applications of Grip Fundamentals
Mike Adams and Terry Rowles
It’s not a revelation that the position of the hands on the club influences everything from quality of contact to shot shape. But it doesn’t happen the way you think—and it certainly isn’t as simple as turning the hands weaker or stronger. Learn how the hands work together and independently to either enhance what happens with the body and the swing or hold it back.
SATURDAY
4/25
Revealing the Real Golf Grip
Dr. Phil Cheetham and Terry Rowles You probably have a reflexive answer you give when a student asks about the grip. But what IS the grip, really? Do you know how it contributes to producing the forces that move the clubhead? See how the grip can finally be technically defined, measured and optimized to match a player’s personal and playing characteristics.
Kinetics of the Handle and Rate of Closure
Dr. Sasho MacKenzie and Terry Rowles
Players improve by doing better at managing the forces and torques around the shaft. Advanced academic research and real-world implementation will show you how to identify what types of “release” issues players face and how to separate visual improvements from real solutions.
SUNDAY
4/26
The Fundamentals of Ground Reaction Forces
Mike Adams, Terry Rowles and Dr. Scott Lynn
By now, the idea that players use the ground to produce force is familiar and accepted in golf teaching. But press one level deeper and many coaches still aren’t quite confident enough about this subject to both use it in their own coaching and communicate about it with a student. This is everything you wanted to know about ground reaction forces, but were afraid to ask.
Practical Application of Ground Force Theory
Terry Rowles, Mike Adams and Jean-Paul Fernandez
Ground forces are interesting to understand conceptually, but what do you actually do with the information once you measure it and are standing on the lesson tee? Learn about how the sequence and timing of ground reaction forces directly relates to clubhead speed.
FRIDAY
5/1
Customizing Ground Reaction Forces for Every Player
Mike Adams, Terry Rowles and Dr. Mike Duffey
If you’re still thinking that a big shift back and a big shift through is the recipe for power for every player, you’re going to want to watch and learn here. Each player has his or her own prescription for using the ground for maximum effect.
Predicting Success with Screens
Terry Rowles and Mike Adams
By spending ten minutes at the beginning of a lesson, you can eliminate frustrations that could otherwise last the length of your coaching relationship with a student. Learn about the six simple screens that will send you on the right path to help a student improve within minutes. At symposiums around the world, these techniques have produced double-digit clubhead speed gains within three swings.
SATURDAY
5/2
Resisters and Releasers: Producing Energy
Ben Shear
You can fight against the way your body is constructed, or you can work with it to maximize your ability to produce energy and speed. Elite golf fitness trainer Ben Shear shows you how to identify which energy source works best for you—and how to help your students tap into it for themselves.
Introducing GameForge
Mark Sweeney, Terry Rowles, Mike Adams and Kevin Kirk
GameForge is a cutting-edge proprietary data analysis system designed by AimPoint founder Mark Sweeney. It uses the PGA Tour’s ShotLink data to reveal relationships between shot results that illustrate issues and strengths in a player’s game. You’ll learn what ten statistics have the strongest correlation with score, and see how a coach uses the data for specific work with a tour player. Attendees will also be able to download a complete statistical profile of a tour player to study.
SUNDAY